The state-of-the-art complex will be known as the 'AON Training Complex' from July 1 with the insurance company agreeing an eight-year deal that will see them sponsor United's training kit, their annual summer tours and friendly matches, while they will also become the principal backer of the Manchester United Foundation.
"I am delighted that this cements our relationship with Aon for a further eight years. They are a great partner and I am very excited about the possibilities for sustainable advantage this provides the Club as we build our global presence," Commerical Director Richard Arnold said.
“Aon knows that every employee, including the first team, drives the success of our Club. The Aon Training Complex is all about winning and preparing individuals, identifying talent and performing at the highest level to achieve success. Aon serves clients with unwavering focus on high performance, training and execution, an approach that mirrors the way we prepare here at Manchester United.”
Phil Clement, Aon’s Global Chief Marketing and Communications Officer, added: “This announcement is the next step in the evolution of our partnership with Manchester United. Together, Aon and Manchester United have been working on two critical issues for a growing global business – managing risk and highly performing teams.
“The first phase of our relationship brought Aon an explosion in brand awareness. This phase of our partnership is a more holistic approach where we can use our expertise and create a global dialogue and knowledge share around the fields of talent, healthcare, risk, retirement, and data and analytics to help deliver great performance and great results. As a business our ambition is to empower economic and human possibility and our partnership with Manchester United is the ideal way to do this."
Aon's shirt sponsorship is due to end in 2014 with General Motors set to take over on a seven-year deal, which will be worth $559m to the football club.
No comments:
Post a Comment